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itch.io vs Microsoft Store
itch.io and Microsoft Store are both game and app stores. Fees — itch.io: Creator sets itch.io share from 0-100%, plus payment processing (typically 2.9% + $0.30). Microsoft Store: 15% apps / 12% games, or keep 100% with own payments.
Updated · from each platform’s published fees and payout terms · how we verify
Key differences
- Fees — itch.io: Creator sets itch.io share from 0-100%, plus payment processing (typically 2.9% + $0.30). Microsoft Store: 15% apps / 12% games, or keep 100% with own payments.
- itch.io has the lower minimum payout ($5 vs $50).
- Only itch.io offers PayPal, Payoneer and Stripe. Only Microsoft Store offers Bank transfer.
Which should you choose?
Choose itch.io if…
- You want to cash out small amounts.
- You want to withdraw via PayPal and Payoneer.
Choose Microsoft Store if…
- You want to withdraw via Bank transfer.
Side by side
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itch.io
The open marketplace for indie games and game assets - free to publish, and creators choose their own revenue…
Visit
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Microsoft Store
A store where developers publish and sell Windows apps and games.
Visit
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|---|---|---|
| Type | Game and app stores like Steam | Game and app stores like Steam |
| Category | Games & Apps | Games & Apps |
| Vetted | No | No |
| Work from home | Yes | Yes |
| Fees | Creator sets itch.io share from 0-100%, plus payment processing (typically 2.9% + $0.30) | 15% apps / 12% games, or keep 100% with own payments |
| Minimum payout | $5 for payouts collected by itch.io, no itch.io minimum for direct-to-you PayPal or Stripe sales | $50 |
| Payout speed | Collected payouts available 7 days after purchase and reviewed in about 10 to 14 days, direct payments land in PayPal or Stripe at once | — |
| Withdraw via | PayPal, Payoneer (collected payouts), Stripe (direct payments) | Bank transfer |
| Availability | Worldwide | Worldwide |
| Founded | 2013 | 2012 |
| Headquarters | San Francisco, United States | Redmond, United States |
| Popularity | 56 views · 0 likes | 52 views · 0 likes |
Frequently asked questions
Which is cheaper, itch.io or Microsoft Store?
itch.io: Creator sets itch.io share from 0-100%, plus payment processing (typically 2.9% + $0.30). Microsoft Store: 15% apps / 12% games, or keep 100% with own payments.
Where are itch.io and Microsoft Store available?
itch.io: Worldwide. Microsoft Store: Worldwide.