Where tour guides earn online
Tour guides list walking tours, food tours and experiences on booking marketplaces that bring travellers, usually for a commission on each booking.
Also for: travel guide, city guide
How tour guides earn online
- Group tours listed on experience marketplaces
- Private and custom tours
- Online experiences hosted by video
Tip: Reviews drive bookings on these marketplaces, so a few early five-star tours matter a lot.
The top 12 platforms for tour guides, compared
| Platform | Type | Fees | Pays via | Who can join |
|---|---|---|---|---|
| Experiences marketplace | Commission 20%-30% per booking | Bank transfer | Worldwide | |
| Experiences marketplace | 20-30% booking commission | Bank transfer | Worldwide | |
| Experiences marketplace | 15-35% negotiated commission | Bank transfer | Worldwide (strong in Asia) | |
| Experiences marketplace | 15-30% negotiated commission | Bank transfer | Worldwide (Spanish-speaking focus) | |
| Experiences marketplace | About 20% commission | Bank transfer, PayPal, Payoneer | Worldwide | |
| Experiences marketplace | Negotiated commission per ticket | Bank transfer monthly | Worldwide | |
| Experiences marketplace | 25-30% commission | Bank transfer monthly or bi-weekly | Worldwide | |
| Private tour marketplace | 20-25% commission - guides keep ~80% | Bank transfer, PayPal | 175 countries | |
| Experiences marketplace | 32% service fee | Bank transfer, PayPal | Worldwide | |
| Vacation rental marketplace | Host-only fee of about 15.5% for most hosts | Bank transfer, PayPal, Payoneer, Western Union | Worldwide | |
| Dining experience marketplace | Hosts keep their set price, guests pay 20% on top | Bank transfer, PayPal | 130+ countries | |
| Accommodation platform | Commission about 15% per booking | Bank transfer | Worldwide |
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Tour platforms
10 for tour guides
ViatorThe TripAdvisor experiences marketplace - suppliers list tours and activities, with commission around 20%-30% per booking.
Fees Commission 20%-30% per bookingviator.com
GetYourGuideA leading experiences marketplace where tour operators and activity providers list through the supplier program.
Fees 20-30% booking commissiongetyourguide.com
KlookAsia leading travel activities platform - operators and experience hosts join through the Klook merchant program.
Fees 15-35% negotiated commissionklook.com
CivitatisThe leading activities marketplace for the Spanish-speaking travel market, with supplier sign-up for tours worldwide.
Fees 15-30% negotiated commissioncivitatis.com
Airbnb ExperiencesAirbnb marketplace for hosted activities - locals run tours, classes, and adventures, with Airbnb taking about 20%.
Fees About 20% commissionairbnb.com
TiqetsA platform where attractions and tour operators sell tickets and experiences to travelers.
Fees Negotiated commission per tickettiqets.com
HeadoutA marketplace where attractions and experience operators sell tickets and tours.
Fees 25-30% commissionheadout.com
ToursByLocalsA private tour marketplace connecting 400,000 travelers a year with 5,000+ vetted local guides in 175 countries.
Fees 20-25% commission - guides keep ~80%toursbylocals.com
WithlocalsA marketplace for personal tours and home dinners hosted by locals, who set their own schedule - the platform deducts a 32% service fee.
Fees 32% service feewithlocals.com
EatwithA culinary experience marketplace with 5,000+ hosts in 130+ countries - hosts keep the price they set, guests pay a 20% service fee on top.
Fees Hosts keep their set price, guests pay 20% on topeatwith.comRental platforms
2 for tour guides
AirbnbA marketplace where anyone can list a spare room, home, or unique stay for short-term rental, and increasingly experiences and services too. Hosts set prices and availability, and guests book and pay through the platform…
Fees Host-only fee of about 15.5% for most hostsairbnb.com
Booking.comThe world largest accommodation platform, where private hosts can list homes and apartments alongside hotels. Part of Booking Holdings.
Fees Commission about 15% per bookingbooking.comPhotography gig platforms
2 for tour guides
FlytographerA travel photography marketplace where vetted local photographers shoot vacation sessions for travelers in 350+ cities.
Fees Paid per shoot minus commissionflytographer.com
LocalgrapherA global marketplace connecting travelers with local photographers and videographers.
Fees Paid per packagelocalgrapher.comAffiliate networks
1 for tour guides
CJ Affiliate