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Quality · Zalando Partner

Web traffic rank vs peers

zalando.com ranks #11,689 on the web, more visited than 20% of the 35 big marketplaces we have a rank for.

What this shows

Where the platform's website sits in the Tranco list of the most visited sites, against its peers. The scale is logarithmic, so the gap from #100 to #1,000 looks the same as from #1,000 to #10,000.

How it is calculated

Ranks come from the Tranco list, a research ranking that averages several traffic sources over 30 days to resist manipulation (dev/platform_data.py). It ranks the top million domains; platforms whose domain is not in it are left out. A platform that runs on a shared domain gets that domain's rank.

Data table 36 rows
Zalando Partner: Web traffic rank vs peers
PlatformTranco rank
Zalando Partner (this platform)#11,689
Facebook Marketplace#4
Amazon#31
eBay#190
Alibaba.com#310
Temu#428
Walmart Marketplace#479
AliExpress#492
Rakuten Ichiba#597
Allegro#793
Flipkart#867
Coupang#929
Trendyol#987
bol#1,035
Cdiscount#1,278
MercadoLibre#2,111
eMAG#2,414
Tokopedia#3,573
PChome#3,746
Hepsiburada#3,819
Noon#4,448
Prom.ua#4,733
Shopee#5,071
Kaufland Marketplace#5,087
Newegg Marketplace#5,156
Rozetka#5,244
Falabella#5,609
Takealot#5,781
Lazada#6,762
Bonanza#15,469
Blibli#16,433
Daraz#25,519
Jumia#48,272
Otto Market#84,119
Konga#102,916
Kilimall#134,072

Sources

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