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Selling & making · profession tour1 / 7

Where online sellers and resellers earn online

Sellers list products on marketplaces with built-in buyers, resell second-hand and vintage finds, sell live on stream, and run their own stores. Fees vary widely, from free classifieds to marketplaces that take 15% or more.

Also for

  • reseller
  • ecommerce seller
  • shop owner
  • dropshipper
  • flipper
147matched platforms
144specialist sites
104work from home
The routes2 / 7

How online sellers and resellers earn

  1. 1Big marketplaces with the most buyers, and the highest fees
  2. 2Second-hand, vintage and collectibles resale
  3. 3Your own store, which keeps more of each sale but needs its own traffic
Tip

Work out your margin after every fee, shipping and returns before choosing where to sell.

Top platforms3 / 7

The best matches for online sellers and resellers

Best matched first: platforms built for this work, then matching tags, kind and description.

Kinds of platform4 / 7

Where the work is

The kinds of platform where online sellers and resellers find work, sized by how many we matched.

Marketplaces: 7575MarketplacesBig marketplaces: 3737Big marketplacesStore builders: 1010Store buil…Ticket resale platforms: 88Vintage selling platforms: 77Live shopping platforms: 66Live…Website marketplaces: 2Freelance sites: 1Template marketplaces: 1
KindPlatforms
Marketplaces75
Big marketplaces37
Store builders10
Ticket resale platforms8
Vintage selling platforms7
Live shopping platforms6
Website marketplaces2
Freelance sites1
Template marketplaces1

Tour a kind

Lowest fees5 / 7

Keep more of what you earn

Of the 80 matched platforms that publish a percentage fee, these take the smallest cut (median 10.7%).

0%20%40%OLX: 1%Joongna: 1%Squarespace: 1%Ruten: 2.5%Konga: 3%Bonanza: 3.5%Rakuten Ichiba: 4.5%Bunjang: 4.8%Yahoo! Fleamarket: 5%Blibli: 5%Jimoty: 5%Payhip: 5%Tindie: 5%TikTok Shop: 6%Folksy: 6%Allegro Lokalnie: 6.4%Depop: 6.5%Lazada: 6.5%AliExpress: 6.5%Rakuma: 7.3%Shopify App Store: 7.5%Reverb: 8.2%Whatnot: 8.4%bol: 8.5%Shopee: 8.5%Prom.ua: 8.6%Allegro: 9%Discogs: 9%Fanatics Live: 9%Etsy: 9.5%Palmstreet: 9.8%SeatGeek: 10%Mercari: 10%Vivid Seats: 10%Ricardo: 10%Kilimall: 10%Yahoo! Auctions Japan: 10%TCGplayer: 10%Walmart Marketplace: 10.5%Amazon Live: 10.5%Grailed: 11%Coupang: 11%Takealot: 11%StockX: 11%Newegg Marketplace: 11.5%Temu: 11.5%Kaufland Marketplace: 11.5%Amazon: 11.5%GOAT: 12.4%Cdiscount: 12.5%StubHub: 12.5%Catawiki: 12.5%Ticketmaster Resale: 12.5%Jumia: 12.5%Daraz: 12.7%Flipkart: 13.5%Otto Market: 13.5%eBay: 13.6%eBay Live: 13.6%Trendyol: 14%MercadoLibre: 14.3%viagogo: 15%Vestiaire Collective: 15%TickPick: 15%Enjoei: 15%Selency: 15%Dolap: 15%Zalando Partner: 15%Pinkoi: 15%Sedo: 15%Noon: 15.5%eMAG: 16%Rozetka: 16%Vinterior: 17%Poshmark: 20%1stDibs: 20%GoDaddy Auctions: 20%Fiverr: 20%Hepsiburada: 30.5%Chairish: 35%Median 10.7%LowestHighest
PlatformFee
OLX1%
Joongna1%
Squarespace1%
Ruten2.5%
Konga3%
Bonanza3.5%
Rakuten Ichiba4.5%
Bunjang4.8%
Yahoo! Fleamarket5%
Blibli5%
Jimoty5%
Payhip5%
Tindie5%
TikTok Shop6%
Folksy6%
Allegro Lokalnie6.4%
Depop6.5%
Lazada6.5%
AliExpress6.5%
Rakuma7.3%
Shopify App Store7.5%
Reverb8.2%
Whatnot8.4%
bol8.5%
Shopee8.5%
Prom.ua8.6%
Allegro9%
Discogs9%
Fanatics Live9%
Etsy9.5%
Palmstreet9.8%
SeatGeek10%
Mercari10%
Vivid Seats10%
Ricardo10%
Kilimall10%
Yahoo! Auctions Japan10%
TCGplayer10%
Walmart Marketplace10.5%
Amazon Live10.5%
Grailed11%
Coupang11%
Takealot11%
StockX11%
Newegg Marketplace11.5%
Temu11.5%
Kaufland Marketplace11.5%
Amazon11.5%
GOAT12.4%
Cdiscount12.5%
StubHub12.5%
Catawiki12.5%
Ticketmaster Resale12.5%
Jumia12.5%
Daraz12.7%
Flipkart13.5%
Otto Market13.5%
eBay13.6%
eBay Live13.6%
Trendyol14%
MercadoLibre14.3%
viagogo15%
Vestiaire Collective15%
TickPick15%
Enjoei15%
Selency15%
Dolap15%
Zalando Partner15%
Pinkoi15%
Sedo15%
Noon15.5%
eMAG16%
Rozetka16%
Vinterior17%
Poshmark20%
1stDibs20%
GoDaddy Auctions20%
Fiverr20%
Hepsiburada30.5%
Chairish35%
Each column is one matched platform at the middle of its fee range. The three lowest are highlighted and listed below.
Who can join6 / 7

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of 40 with verified country rules are open almost worldwide
38
of 147 are free to join

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