AliExpress in 10 slides
Alibaba global retail marketplace - seller registration is open to businesses in supported countries including the US, UK, much of Europe, Japan, and South Korea.
- Online marketplace
- Big marketplaces
- Based in Hangzhou, China
What you do on AliExpress
How the money is made: selling products
- List your items
- A buyer orders
- Ship it
- Payout after delivery
Alibaba global retail marketplace - seller registration is open to businesses in supported countries including the US, UK, much of Europe, Japan, and South Korea.
Founded 2010 · next to 36 other big marketplaces
Work and topics
Good for
What AliExpress takes
5-8% commission by category + payment processing
From the published fees, before payment-processing, currency or withdrawal charges. Work out your own amount →
How the money reaches you
From sign-up to payout
- Sign up
- Quick profile or ID reviewIncludes an ID check
- Do the work
- Withdraw1 way to withdraw
1 way to withdraw
- Bank transfer
Can you join?
Yes.
You need a registered business and a tax ID number. Your profile and ID are reviewed before you start.
What you need
- A registered business
- A tax ID number
- An ID checkBefore you can work or withdraw
- Quick profile or ID reviewHow sign-up works
What people actually earn
AliExpress tells sellers it has 150 million+ active shoppers in 200+ countries and that partners saw 32%+ year-on-year revenue growth (company claim).
Source: sell.aliexpress.com ↗How it scores
Strong on fees and track record. Weaker on getting paid.
- Fees4.5
- Getting paid2.3
- Access2.8
- Track record4.0
- Proof of earnings2.5
- Clear fees
- Low cut
- Top 10K website
- 10 years running
AliExpress against its peers
Guess: next to the 30 other big marketplaces that charge a percentage, is AliExpress…
The cut of all 31 big marketplaces that charge a percentage
| Platform | Fee |
|---|---|
| Konga | 3% |
| Bonanza | 3.5% |
| Rakuten Ichiba | 4.5% |
| Blibli | 5% |
| AliExpress | 6.5% |
| Lazada | 6.5% |
| Shopee | 8.5% |
| bol | 8.5% |
| Prom.ua | 8.6% |
| Allegro | 9% |
| Kilimall | 10% |
| Walmart Marketplace | 10.5% |
| Takealot | 11% |
| Coupang | 11% |
| Amazon | 11.5% |
| Temu | 11.5% |
| Newegg Marketplace | 11.5% |
| Kaufland Marketplace | 11.5% |
| Jumia | 12.5% |
| Cdiscount | 12.5% |
| Daraz | 12.7% |
| Flipkart | 13.5% |
| Otto Market | 13.5% |
| eBay | 13.6% |
| Trendyol | 14% |
| MercadoLibre | 14.3% |
| Zalando Partner | 15% |
| Noon | 15.5% |
| eMAG | 16% |
| Rozetka | 16% |
| Hepsiburada | 30.5% |
- At 5%–8%, AliExpress takes a smaller cut than 25 of the 31 big marketplaces we track that charge a percentage fee (median 11.5%).
How much we know
We have 9 of the 17 things we track for every platform. Fees, payouts, join rules, countries and real earnings count most.
What we have
- What kind of platform it is
- Year founded
- Headquarters
- Fees
- Withdrawal methods
- Join requirements
- Countries it accepts
- Real earnings figures
- Wikipedia or reference page
Still missing
- Plain-English overview
- Minimum payout
- How fast you get paid
- Payment protection
- Review ratings
- Support channels
- Mobile apps
- Social accounts