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Where tour guides earn online

Tour guides list walking tours, food tours and experiences on booking marketplaces that bring travellers, usually for a commission on each booking.

Also for

  • travel guide
  • city guide
15matched platforms
11specialist sites
3work from home
The routes2 / 6

How tour guides earn

  1. 1Group tours listed on experience marketplaces
  2. 2Private and custom tours
  3. 3Online experiences hosted by video
Tip

Reviews drive bookings on these marketplaces, so a few early five-star tours matter a lot.

Kinds of platform4 / 6

Where the work is

The kinds of platform where tour guides find work, sized by how many we matched.

Tour platforms: 1010Tour platformsRental platforms: 22RentalplatformsPhotography gig platforms: 22Photography gigplatformsAffiliate networks: 11
KindPlatforms
Tour platforms10
Rental platforms2
Photography gig platforms2
Affiliate networks1

Tour a kind

Lowest fees5 / 6

Keep more of what you earn

Of the 11 matched platforms that publish a percentage fee, these take the smallest cut (median 22.5%).

0%20%40%Booking.com: 15%Airbnb: 15.5%Airbnb Experiences: 20%Eatwith: 20%Civitatis: 22.5%ToursByLocals: 22.5%Viator: 25%GetYourGuide: 25%Klook: 25%Headout: 27.5%Withlocals: 32%Median 22.5%LowestHighest
PlatformFee
Booking.com15%
Airbnb15.5%
Airbnb Experiences20%
Eatwith20%
Civitatis22.5%
ToursByLocals22.5%
Viator25%
GetYourGuide25%
Klook25%
Headout27.5%
Withlocals32%
Each column is one matched platform at the middle of its fee range. The three lowest are highlighted and listed below.
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