Set your hourly rate
You will work out a minimum hourly rate from your real costs, unpaid hours, platform fees and taxes, then check it against the market.
What you’ll need
- Your monthly costs (rough numbers are fine)
- A calculator or the site calculator
- Five profiles of freelancers in your field
- 45 minutes
45 minutes, about. Your progress saves in this browser, so you can stop and come back.
Write down what you need each month
Start with your own numbers, not with what others charge. List what you need to cover each month: rent share, food, internet, phone, software, a laptop fund and savings.
Upwork reminds freelancers that they cover their own business costs, and that rates should take expenses, cost of living and financial needs into account (Upwork Help).
Count the hours you can really bill
You will not get paid for every hour you work. Finding clients, writing proposals, learning, admin and messages all take time. This is called non-billable time.
- Focus blocks: client work, phone away
- Admin: messages, invoices, proposals
- Buffers: for revisions and surprises
- Empty: real time off
Write down how many hours a week you can work in total. Then guess how many of those will be paid client work. When you are new, the paid share is often much lower than you hope, because finding work takes time.
Work out your base rate
Divide your monthly need by your paid hours per month. That is your base rate before fees and taxes.
You can do this on paper, or use the hourly rate calculator, which walks you through the same steps.
Add the platform fee on top
Platforms keep part of what the client pays. Your rate must cover that cut, or you take home less than your base rate.
As of 2026, Upwork's freelancer service fee ranges from 0% to 15% per contract, and you see the exact fee before you send a proposal (Upwork Help). As of 2026, Fiverr freelancers keep 80% of the order amount, so Fiverr keeps 20% (Fiverr Help).
To keep your base rate after a fee, divide by what you keep. With a 20% fee you keep 0.8, so a $20 base becomes $20 divided by 0.8, which is $25. Check your own numbers with the fee calculator.
Show the answer
$25 an hour. You keep 80%, and $25 times 0.8 is $20. Upwork's own fee examples use the same method of grossing up the rate (Upwork Help).
Set money aside for taxes
Freelancers usually pay their own taxes. Nobody takes them out of your pay for you. Rules depend on your country, so check your local tax office.
In the United States, for example, the self-employment tax rate is 15.3% as of 2026, and that is before income tax (IRS). Build a tax share into your rate and move that share into a separate savings account each time you are paid.
Check your number against the market
Now compare your number with real people. Look at five to ten freelancers with similar skills, experience and location. Note their rates.
Upwork suggests checking profiles of freelancers with similar skills and experience to gauge market rates (Upwork Help). If your number is far above the market, find ways to lower costs or work more paid hours. If it is far below, you may be underpricing.
Pick your rate and your minimum
Choose two numbers: the rate you will show, and the lowest rate you will accept. Write both down so you do not panic and drop your price in a negotiation.
Upwork warns to be careful when clients try to talk you below your personal minimum by saying a job is easy (Upwork Help). Try the price estimator below to test a few rates.
Basic covers your hours plus revision time after the fee. Standard and Premium assume about two and three and a half times the work. Round to prices your market uses.
Show the answer
Politely keep your minimum or offer a smaller scope. Upwork warns freelancers to be cautious when clients push them below their personal minimum (Upwork Help).
Review your rate every few months
Your first rate is a starting point. As you get reviews and better samples, raise it for new clients. Check your costs and paid hours every three months and run the numbers again.
Done! You finished every step.
Nice work. Keep the momentum with one of these next.
Sources
Checked in October 2026. Platforms change their rules often, so follow the links for the latest version.
- Upwork Help: Learn about the Freelancer Service Fee support.upwork.com
- Upwork Help: How to submit a proposal on Upwork support.upwork.com
- Fiverr Help: Growth Tools for Seller Plus help.fiverr.com
- IRS: Self-employment tax (Social Security and Medicare taxes) irs.gov
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